Design by Firma

Design by Firma

Design by Firma

About

Team

Service

Approach

Clients

Honors&press

Intro about us

Firma is an independent creative agency with offices in Porto, Paris, and Shanghai. We create brand strategy, identities, digital content, UI/UX, and AI-led concepts and production for clients in fashion, hospitality, technology, education, real estate, and lifestyle.

Focus and our value

Culture-Driven
Local Insight
Global Perspective
Strategic Thinking
Contemporary Aesthetics
Detail-Obsessed
Visual Storytelling
Cross-Market Experience
Ideas First
Consistent Systems
Emotion-Led Visuals
Digital-First
Refined Identities
Flexible Collaboration
Craft-Focused
Thoughtful Execution

Team

Gergana Le Coq

Creative Director

Mia Zou

Account Director

Team

Alex Chen

Senior Designer

Tai Tai

Chief Happiness Officer

Team

Sarah Guo

Junior Designer

Xiao Yang

Finance Manager

Industries

E-Commerce

Architecture & Interior

Technology

Fashion & Beauty

Hospitality & Lifestyle

Real Estate & Development

Culture & Galleries

Wellness & Sport

Service

AI Led Digital Content

Brand Identity Strategy
Brand Guidelines

UI/UX Design

AI Production
E-Commerce

Digital Campaigns

Content Adaptations

Approach

Brand Identity & Applications

Brand Strategy & Guidelines

AI Stills & Video

Digital Content Production

UX/UI

We build identities for new launches and refresh existing brands repositioning for new markets or audiences. Each system is documented for in-house teams to extend across formats.

Logo
Visual Identity
VI Systems
Typography
Brand Guidelines
Brand Packaging
Brand Events

Brand Identity & Applications

Brand Strategy & Guidelines

AI Stills & Video

Digital Content Production

UX/UI

We build identities for new launches and refresh existing brands repositioning for new markets or audiences. Each system is documented for in-house teams to extend across formats.

Logo
Visual Identity
VI Systems
Typography
Brand Guidelines
Brand Packaging
Brand Events

Brand Identity & Applications

Brand Strategy & Guidelines

AI Stills & Video

Digital Content Production

UX/UI

We build identities for new launches and refresh existing brands repositioning for new markets or audiences. Each system is documented for in-house teams to extend across formats.

Logo
Visual Identity
VI Systems
Typography
Brand Guidelines
Brand Packaging
Brand Events

Clients

From early-stage launches to established names, we shape brand direction across European and Asian markets — and build the content that drives their digital and ecommerce channels. Clients span hospitality, real estate, sportswear, wellness, mobility, architecture, and lifestyle.